He was also responsible for the publication of three books by legendary pop producer Pete Waterman, including the "Fame Factor: The Guide to Getting the Most out of Your Talent." Most recently, Martin has promoted his own works on Ninjutsu and his time studying with the Ninja in Japan. Anyone who reads newspapers could scarcely have missed the press coverage for the Norfolk, or Norwich, Ninja.
"I'm an enthusiastic leader with a specialisation in generating broad sheet coverage and mass media publicity. I really enjoy creating a buzz about a new product and the creativity that this entails. I am always looking for new ways to reach a wider audience and to generate interest."